Success-Launch-Ugly (Or “Ready, Fire, AIM”)

Constantly compare things be curious & willing to try.

These are the things that make a productive Falcon Fly


In school we were taught to be losers. We never we’re taught to hand in an assignment until after it was totally finished. It’s not as if you can hand in what you have done and then hand in edits and updates (outside of writing class). In the real world , the compensation is very different. In some ways, you have to unlearn everything that the school taught you. In real life, the kid who turns in a single sentence on 10 different subjects and then quickly is able to focus their attention on which sentenced grades best and has a method to revise as they go only after getting feedback is probably miles ahead of those who spend all night coming up with something perfect only to find there are enough people with similar papers out there but they can’t move on from what they’ve committed so much energy towards. Life is always a work in progress and so progress and revision is lightyears ahead of delay and revision without testing. The moment you think you are trying to finish a task rather than progress quickly and revise, you have lost. 

So the super successful software companies often release an incomplete product, they go through numerous rounds of testing and they patch things over and over again. It’s very crude but it quickly puts something out there and allows room for improvement. 

A dropshipping business is a great way to practice launching ugly because you don’t have to develop the product, you don’t have to house inventory and manage logistics of orders and handle payment processing for each client and deal with questions and difficult customers. You hardly have to turn in anything to get started and you can quickly test all kinds of different very unique, very specific or “niche” or “micro-niche” markets and follow the results for a limited testing cost and then revise and continue.

Eventually perhaps you have studied a lot about making money online and you want to have your own products and affiliates and do email marketing and organic SEO and this grand idea of having a website similar to another very large website... but if you approach it like a school project and build this awesome website only to find it has no market you are screwed and have wasted your time on the least important things. 

Granted, there is more than one way to skin a cat, but you will be more successful aiming to fail early and often by design to narrow down your efforts quickly than you will by assuming. And if you are not after going through a lot of testing, refinement and development then you have to try something else as the evidence is that it is not worth your time. 

If you were blindfolded with a shotgun and only had a “ding” sound to know if you were aiming right, you would have to fire first all over the place and narrow your aim later as it becomes more intuitive where to aim. Eventually you could hit the bullseye as long as you had a way to start quickly and get more accurate over time. 

Constantly compare things be curious & willing to try.

These are the things that make a productive Falcon Fly

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